I had an unwelcome guest over Christmas. In fact they were never invited.
The guest was fear. It visits me every year around this time, the ‘in-between zone’ between the festive season fading and the business world waking from its slumber.
I went to an interesting workshop this week about ‘achieving more for less.’ A catchy phrase for efficiency and effectiveness and how to waste less time. Big trend that one in business as I am sure you have noticed, and sometimes a short term myopic one.
A career portfolio or portfolio career has many pros. I have thought of over 70. Here are 10 of mine for now:
Do you hate marketing yourself? Many people do especially women; it makes them feel very uncomfortable. With more competition for jobs and the trend to freelance and portfolio working growing apace, marketing yourself is something that cannot be ignored.
Globally women make more than 80% of purchasing decisions, choosing everything from the family’s food and clothing to holidays and cars. So it seems only logical that their professional contributions would be essential within the advertising industry – an industry estimated by The Work Foundation to have added more than £15.6 billion pounds to the UK economy in 2008 with those figures only increasing year on year.
English is known to be a confusing language to Foreigners because English people do not always say what they mean – they wear a ‘mask’. I am the only very direct member in a family who are very indirect/covert! This can be challenging & frustrating in the ‘communication department’!